A Guide To Domain Name Registration

A Guide To Domain Name Registration

Are you considering doing business online? If you’re affirmative about that then, you need a home for your site on the Internet first, for that you’ll have to register a domain name.

A domain name provides your website an Internet address. Under the Domain Name System DNS, domain names are framed of the four elements – a server prefix, a domain name, a domain suffix or extension, and a country code (optional). For instance, www.jasssony.com is an example of a domain name where ‘www’ is the server prefix, ‘jasssony’ is the domain name and ‘com’ is the domain suffix.

‘Dot-com’ is an example of a top level domain extension. There are generic top level domains, gTLDs, and country code top level domains, ccTLDs. Register a domain name of your own. Many ‘Internet Service Providers’, ISPs and Web Hosts also offer free or bargain-rate domain services that essentially make a domain name an extension of theirs. For example, if the ISP is a fictional like ‘youneedweserve’, then the resulting domain name could be www.youneedweserve/jass/index.html. While registering your own domain name, make sure that the extension name should look like a professional one. With an extension domain name, you always have to change the ISP or web host.

Many people do not realize it, but it is a fact that the names on the Internet really matter. Choose a domain name that identifies the business and it should also be easy to remember; so many people type the names or partial names into search engines for finding the site that they are seeking for. Most of the best or obvious domain names are already registered by the people. You should also consider the facts when you are choosing a domain name for the online business and how to register a domain name. 

Registering a generic top level domain name or a country code top level domain, the things mostly depend on the market for the product or service. For example, if you are selling your product or services to USA, you can use the country code top level domain, dot-us domain. If you are marketing the products or services globally, you can choose to register the online business as a dot-com or a dot-biz.

All About Mobile Domain Names

When the Internet first came out it was restricted to a wired connection to a computer.  Eventually technology improved, creating wireless Internet.  At that point the Internet could be accessible through desktops, laptops and mobile devices without wiring.  This means that the Internet was now portable.  And as more mobile devices are getting created, consumers are exploring how to increase this portability.  In fact, wireless Internet has gotten so popular with mobile devices, domain name companies have created a new extension.  It's called .mobi.  

.Mobi is the extension of choice for websites that are being formatted for cell phones, pdas and other mobile devices.  It can be bought from most major domain name companies such as Godaddy or Network Solutions.  As far as registering a .mobi domain name, one would go through the same type of procedure that is associated with traditional domain names.  This involves first choosing a .mobi domain name and seeing if it is available. 

If it is not available, the domain name company will offer suggestions on what a person can use.  Either way, the customer will be given another chance to select another .mobi domain name.  Once they get one that is not taken, they can proceed to purchase it.  The contract will last one to two years, depending on what they agreed upon with the domain name company.  When the contract is up, a person will have to renew their .mobi domain name if they want to continue to keep it. 

So, why would a webmaster decide to invest in a domain name that is restricted to mobile devices?  Well, it's mainly because they get an opportunity to center in on a market that is relatively new.  Since most webmasters or companies are trying to take advantage of the .coms or the .nets, the .mobi has become somewhat forgotten.  This means that it is prime for search engine keywords that would normally not be available for traditional domain names.  It can also allow a webmaster a branding opportunity for their company.  

However, since a .mobi domain name means a webmaster is creating a website specially designed for a mobile phone, it cannot have the types of frills that it could have if it was being promoted on a computer.  Good mobile websites need to be mostly textual with very limited number of pics, (if any).   Granted, plain text is not fancy, but it doesn't require much loading time.  Mobile phone sites should also not be very large nor should they be created with frames or other more complicated layouts. 

A webmaster may also want to consider trying to divert the mobile website visitor to a regular website.  One way this can be done is by advertising the domain name that is associated with a traditional website.  But it must be made clear that the site will only display appropriately on regular computers.  Another option is trying to capture the person's email address by offering them something free, such as an e-book or low-cost merchandise.

When they sign up to the email subscription, their first newsletter could advertise the traditional website a webmaster wants promoted.  By doing either of these options, webmasters can still take advantage of pay-per-clicks or affiliate programs, revenue generators which may not be promoted on .mobi websites due to viewing limitations with banner or text ads.  

Bulk Domain Name Registration

Bulk Domain Name Registration

Most Internet marketing gurus know the importance of using a domain name.  However, only the experts use bulk domain names when marketing their website.  How do things work if one is using bulk domain names?  Basically, with the bulk domain name tactic, dozens maybe even hundreds of domain names point to one site.  The practice is completely legal, (since ICANN places no limitations on how many domain names a person can register), and could even boost search engine listings.  This is because search engine bots have more URLs they can find that relate to a particular website.  

So, how can a person get started with bulk domain name registration?  Well, if they have money, it's best if they go to a bulk domain name company.  These are better than traditional domain name companies, because they are specially designed to help webmaster better manage their bulk domain name campaigns.  With a bulk domain name company, webmasters can manage up to 10,000 domain names in just one account.  This includes placing them in related groups, alphabetizing them or viewing which ones are going to expire first.  An example of an excellent service offering these features is DomainNext.com.  

If a person doesn't have money, they will need to consider other means of bulk domain name registration.  For example, they could try to get maybe 100 or so domain names from domain name registrars charging just a dollar.  This would mean the initial fees would be $100, which is an affordable amount for most people.  They could also consider getting a series of free domain names.  However, they must be aware that many free domain name providers will places ads on a site as well as contain an extension that is not traditional.

There may also be a limit to how many free domain names a person can register.  Either way, webmasters may want to consider pointing free domain names to a second site that relates to whatever they are promoting.  They can advertise the domain name to their main site.  With this method they can take advantage of free bulk domain names without having to worry about bombarding their original site with advertisements. 

It should be noted that if a person does not get free bulk domain names, they will have to pay renewal fees once their domain names expire.  If a person got a number of bulk domain names they can handle, this may not be an issue.  However, if it is, they can consider selling their domain names on domain name auction sites.  They will lose the marketing advantage, but at least they will get an opportunity to save money. 

In conclusion, bulk domain name registration can be a way for webmasters to help corner the Internet market.  They can go about registering several paid domains and/or free domains.  Regardless, they should also make sure that their site contains other elements that make for good Internet marketing.  This includes being keyword-optimized and containing several inbound links.  Without doing these things, bulk domain name registration in and of itself will only bring limited results.